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Australian Owned & Operated · Shopify Experts for Aussie Businesses

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Growth | Branding Package

(Complete Visual Identity)

Businesses ready to grow beyond just a logo — ideal for rebranding projects, scaling brands, or anyone serious about having a polished, versatile identity that works across digital and print.

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Price

Range:

A$3,000 – A$5,000 one-time investment.

This places it firmly in the mid-range for professional branding packages. Boutique studios typically charge A$4,000–$7,000 for similar scope.

Inclusions:

Logo Design Plus:

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3 initial unique logo concepts, up to 3 rounds of refinements on your chosen direction, and an alternate version (e.g., badge or stacked layout) included.

Expanded Colour System:

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Primary, secondary, and accent colour palettes (typically 5–8 colours total) with full usage guidance for print and digital.

Typography & Styling:

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Font systems selected and styled for headlines, body text, and captions — with notes on hierarchy and usage to keep all your materials consistent.

Basic Brand Imagery Style:

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Defined image style recommendations (e.g., lifestyle-focused, minimalistic, bold editorial) to maintain visual consistency across websites, socials, and campaigns.

Detailed Brand Voice Guidelines:

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Messaging pillars, tone-of-voice notes, sample taglines, and communication do’s and don’ts.

Comprehensive Brand Guide Document:

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10–15 page PDF covering logo usage, colour codes, typography samples, image style, brand tone, and example applications (like mockup social media posts).

Collateral Design:

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Two brand collateral items designed: Choose from business card, email signature, letterhead, or social media profile + header images.

Deliverables

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Full logo file suite (primary, alternate, reversed, icon). Print-ready collateral files. Web-optimised assets for fast use by your marketing team.

Exclusions:

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No full strategic brand positioning report or customer persona development (available separately if required).

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Extensive custom illustration or pattern libraries are not included (add-on option).

Add-Ons Available:

As your business grows, we offer optional add-ons like:

Additional Collateral Items: Need more than two pieces? Add additional designs (e.g., pull-up banners, merchandise) at discounted rates.

Website Design Synergy: Bundle with a website package and ensure your new brand identity flows seamlessly into your online presence — discounted when booked together.

Competitive Insight:

Many businesses who only commission a "logo" quickly outgrow it — needing colour guidelines, font systems, and brand messaging structure later.

Agencies offering this level of branding typically price it between A$4,000–A$7,000+, depending on scope.

Our Growth Branding Package delivers a complete visual identity ready for real-world marketing, priced right around A$3,000–$5,000.

Real value difference: You get multiple logo options, full brand documentation, voice guidelines, and two collateral designs — extras most other studios charge separately for.

Commitment & Guarantee:

12-month file support warranty (re-sending, resizing, reformatting if needed).

Results Guaranteed: If you're not fully satisfied after all included rounds of revisions, we offer a partial refund or continue working until you are — your choice.

Extra Costs (if applicable): If you request additional logo concepts or extra collateral items beyond scope, we'll quote these transparently before starting.

Custom illustration, icon libraries, or extensive brand photography art direction available as add-ons.

Onboarding & Delivery:

Kick-off call scheduled within 1–2 business days of agreement.

Initial concept presentation within 10 business days, refinements completed over 2–3 weeks depending on feedback speed.

Final delivery pack usually wrapped within 4–5 weeks.

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